ONE

The Power of ONE

One is a very tiny number. However, it can have a tremendous impact on your life.

Make one more call every day at work. One extra call a day equals 260+ calls in a year. How many meetings could you set up with this number of calls and how many of those meetings could you turn into sales? Consider your current conversion ratio and think of the impact on your business.

Invest one day per month developing your skills. Many of the most successful people in business invest in themselves. They attend workshops, conferences, and participate in webinars and tele-seminars on a regular basis. Because the majority of people do not develop their skill, you can quickly out-pace your coworkers and competition.

Read one book every month. Expanding your knowledge will help you become more successful. Read books related to your industry or expand areas of insight to helping you improve your skill in a specific area.

Ask one more question. Before you starting “pitching” your product or service, ask your prospect one more question. This question might give you the additional insight you need to more effectively position your product or service.

Pause for one moment. Known as the pregnant pause, this often prompts the other person to blurt out something they had not intended to say. The secret behind this strategy is that most people are uncomfortable with silence and will begin talking to fill the “dead” air space.

Get to the office one hour early. Remember the expression “The early bird gets the worm.” That one extra hour first thing in the morning can be the most productive time of the day. You have a better chance to reach decision-makers, there are fewer distractions, and you can often achieve more in those 60 minutes than in several hours later in the day.

Send one more email. Sometimes, people need that little push and encouragement to move forward. But, many cases, their time is occupied by other projects and priorities which means they are not focused on your solution. Gentle reminders are often appreciated providing you don’t follow up so frequently you appear to be stalking them. Even though they may not be ready to make that particular buying decision, you will help keep your name in their mind.

Ask one more time for an endorsement or testimonial. Endorsements and testimonials are greatly underutilized by most people in business today. We often ask a client for a testimonial but because they have other priorities, they forget. Call them or send an email and politely request the testimonial again.

Give one more suggestion. Schedule a breakfast meeting or lunch with your customers but instead of trying to sell them something, focus on offering solutions that do not include your products or services and your customers will begin to see you more as a partner than a supplier.

Send one more thank you card or note. Very few sales people make the effort to thank their customers. You can stand out from the crowd by sending handwritten notes to thank customers for their most recent order, meeting with you, or sending an on-time payment. You can also send a note when you see their company mentioned favorably in the news.

There is only ONE You.
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